Once Upon a Time (Simple Minds album)

Once Upon a Time
Studio album by Simple Minds
Released	21 October 1985
Recorded	May 1985
Studio	The Town House
Genre	Dance rock[1] New wave[1] Pop rock[1]
Length	40:12
Label	Virgin A&M (US)
Producer	Jimmy Iovine Bob Clearmountain
Simple Minds chronology
Sparkle in the Rain (1984) Once Upon a Time (1985) Live in the City of Light (1987)
Simple Minds studio albums chronology
Sparkle in the Rain (1984) Once Upon a Time (1985) Street Fighting Years (1989)
Alternative cover
Alternative cover
UK picture disc cover

Professional ratings
Review scores
Source	Rating
AllMusic	[1]
CMJ	favourable[2]
Martin C. Strong	8/10[3]
Robert Christgau	B−[4]
Rolling Stone	[5]
Spin	(unfavourable)[6]
Virgin Encyclopedia	[7]

Once Upon a Time is the seventh studio album by Scottish pop rock band Simple Minds, released in October 1985 by record label Virgin (A&M in the US).

Background

The record paired the group with music producer Jimmy Iovine. He had worked with artists featuring an aggressive guitar-based sound, including singer-songwriters Bruce Springsteen and Stevie Nicks, and he brought that approach to the band. Iovine particularly pushed frontman Jim Kerr, aiming for more energetic sounding vocals.^[1]

Although already successful in their native U.K. and various countries Europe, Simple Minds had also recently become popular in the U.S., mainly due to the Keith Forsey and Steve Schiff-penned "Don't You (Forget About Me)". That track appeared on The Breakfast Club soundtrack and had become a #1 hit there. However, the band deliberately left the track off the album due to their reluctance to record it. Still, the bombastic pop rock sound proved influential in the construction of much of Once Upon a Time, particularly the arena-friendly single "Alive and Kicking". Once Upon a Time also shared many influences with their previous studio album, Sparkle in the Rain, which explored a similar songwriting style.

Reception

Once Upon a Time was released on 21 October 1985 by record label Virgin (A&M in the US). The album topped the UK charts, and peaked at No. 10 on the US charts, spending five consecutive weeks in the Top 10 of Billboard and 16 weeks in the Top 20.

Four singles were taken from the album: "Alive and Kicking" (UK No. 7, US No. 3), "All the Things She Said" (UK No. 9, US No. 28), "Sanctify Yourself" (UK No. 10, US No. 14), and "Ghost Dancing" (UK No. 13).

The album was available with two covers upon its original LP release. The alternate cover uses the back image for the front and vice versa. It also moves the Simple Minds logo to the right of the cover. The two cover images fit together when placed side by side or above each other, and the release of the album in British record shops saw the two covers placed in a grid, alternating like the two colours on a chessboard. The album cover was standardised for the original CD release and this version has since been used for the various reissues of the album. A collectable picture disc LP was also produced. Housed in a luxury gatefold die-cut sleeve, the record featured the mottled gold effect of the sleeve. A unique lyrics sheet was also packaged in the gatefold. A magnetic jigsaw puzzle was also produced by Virgin Records to promote the album.

The album has been re-released in remastered form on several occasions, most recently in 2015. Virgin Records reissued the album as a remastered edition in 2002 (cardboard vinyl replica edition) and early 2003 (jewel-case). It was released on SACD in 2003. 2005 saw yet another reissue of the album. This time Virgin released a DVD-Audio version (actually, the disc bears a DVD-Audio/Video logo), which is notable for being a completely remixed album. All the tracks were remixed in 5.1 surround sound, and additionally, a downmixed 2.0 stereo version was created for compatibility with non-surround DVD-Audio set-ups. The tracks on the remixed album differ in length in comparison to the original version. In most cases they are longer than in the original mix. All the tracks on the remixed album contain material that has frequencies above the CD-Audio cut-off frequency, reaching beyond 30 kHz (a tribute to the original analogue multi-track tapes, and to the producers). In December 2015, multiple formats of the album were re-issued.

In 2012, the original 8-track album was included in the box set 5 Album Set, which also included four other Simple Minds albums: Sons and Fascination, New Gold Dream (81-82-83-84), Sparkle in the Rain and Street Fighting Years.

Music critic MacKenzie Wilson praised the album for Allmusic, stating that it provided listeners with a "raw energy and solid composition not entirely captured on previous albums." He also particularly lauded singles "Alive & Kicking" and "Sanctify Yourself."^[1]

Legacy

In 2008 Once Upon a Time was listed as the 864th greatest album of all time by the French retail chain Fnac.^[8]

In 2013, "All the Things She Said" was featured in Grand Theft Auto V, which went on to be one of the highest-selling video games ever.

Track listing

All songs written by Jim Kerr, Charlie Burchill, and Mick MacNeil.^[9]

1. "Once Upon a Time" – 5:44
2. "All the Things She Said" – 4:16
3. "Ghost Dancing" – 4:46
4. "Alive and Kicking" – 5:25
5. "Oh Jungleland" – 5:12
6. "I Wish You Were Here" – 4:42
7. "Sanctify Yourself" – 4:57
8. "Come a Long Way" – 5:09

Personnel

Simple Minds

• Jim Kerr – vocals
• Charlie Burchill – guitar
• Michael MacNeil – piano, synthesizer
• Mel Gaynor – drums, vocals
• John Giblin – bass

Additional personnel

• Carlos Alomar – backing vocals
• Michael Been of The Call – backing vocals
• Robin Clark – vocals
• Sue Hadjopoulos – percussion
• Frank Simms and George Simms of The Simms Brothers Band – backing vocals

Chart positions

Album

Singles

Certifications

References

External links

• Once Upon a Time at Discogs (list of releases)