CallidusCloud

Callidus Software Inc.
Public
Traded as NASDAQ: CALD
Industry Enterprise software
Founded 1996
Headquarters Dublin, California, USA
Key people
 Leslie J. Stretch (President & CEO)
Bob L. Corey (EVP & CFO)
Jimmy Duan (EVP & CTO)
Giles House (SVP & CMO)
Eric Brown (EVP & Sales)
Rory Cameron 
(EVP & Corporate Development, Learning & Marketing Platforms)
Services Enterprise software
Software as a service
Cloud computing solutions
Revenue Increase $ $173,08 million (2015)[1]
Number of employees
 750 (2015)
Website calliduscloud.com
Footnotes / references
As of September 2016.[2][3]

CallidusCloud is a global enterprise software and SaaS company headquartered in Dublin, California. The company is best known for its cloud-based solutions for sales effectiveness, sales performance management and Sales Execution (CPQ, CLM) software and services. The company earned 41 awards and was named organization of the year at the 2016 American Business Awards, also known as the StevieAwards.[4] While an early player in these markets, the company has struggled to achieve profitability, having an accumulated deficit of $271 million as of December 31, 2014.[5]

History

Origins

Callidus Software Inc. was incorporated in Delaware on September 6, 1996[6] by founders Andrew Swett and Scott Kitayama as a company specializing in providing Enterprise Incentive Management (EIM) application systems. Initial funding came from Onset Ventures. The first hire was former Chief Architect Greg Holmberg, followed by former President and CEO Reed D. Taussig.

In November 2003, the company went public on the Nasdaq National Market under the stock symbol CALD, raising US$70 million.[7]

Acquisitions

The following is a list of acquisitions by CallidusCloud.com:

Financials

CallidusCloud (formerly Callidus Software) has reported losses every year since 2004, with an accumulated deficit of accumulated deficit of $283.9 million as of December 31, 2015.[19] Net Losses in prior years include: $11.6 million in 2014, $21.4 million in 2013, and $27.7 million in 2012, $15.8 million in 2011, $12.7 million in 2010, $17.9 million in 2009, $13.1 million in 2008, $13.8 million in 2007, $8.7 million in 2006, $11.5 million in 2005, and $28.1 million in 2004.

In 2014, total revenue was $136.6 million, an increase of $24.3 million, or 22%, from 2013. In 2015, total revenue increased 27% to $173.1 million. During 2015, the company added 900 customers to take the total number of companies using one or more of its software products to 4,600.[20]

Products and Services

CallidusCloud provides Software as a Service (SaaS) solutions for marketing and sales effectiveness. Their suite of solutions includes applications to identify the right leads, ensure proper territory and quota distribution, enable sales forces, automate quote and proposal generation, and streamline sales compensation. Additionally, they offer applications for customer experience monitoring, sales gamification, and learning management including content authoring.

Lead to Money core concept

The company primary focus is the Lead to Money process. They advocate optimizing every step the process to drive sales productivity and revenue. The process includes making the right sales hire, training and on boarding them efficiently, and making the deal sizes bigger through guided selling and upselling, and cross-selling. It also includes motivating sales execution with targeted incentives and rewards and building a knowledge-based work culture with high frequency coaching and development that will drive sales performance.[21] Providing the right tools to sales requires a strong understanding of the sales process. It starts with capturing Leads. Marketing automation tools maximize marketing efforts to deliver more, high-quality leads and drive revenue. Additionally, companies need to have a strategic selling plan to accurately evaluate territories and quota distribution to hit corporate goals. Approaching prospects requires streamlined sales enablement[22] processes in order to deliver the right content at the right time in the sales cycle. Accelerating and automating the quoting process maximizes deal size and closes deals faster. The last step for the process is a well-established sales incentive compensation program in place, which quickly and accurately deploy rewards programs to drive the behaviors that align with corporate objectives.

Partnerships

CallidusCloud Global Alliance Partners providing integrated solution that complement Calliduscloud products; System Integrators Partners providing user companies with a wide range of selections to support different sales methodologies and drive revenue;[23] Technology Partners provide functionality that complements CallidusCloud product capabilities. These partner companies include Adobe, Accenture, Canidium LLC, Deloitte, Lanshore LLC, NetSuite, OpenSymmetry, Oracle, Salesforce.com, and SAP.

Awards and Recognition

References

  1. ↑ "Callidus Software, Inc. Revenue & Earnings Per Share (EPS)". Nasdaq. Retrieved September 15, 2016.
  2. ↑ "CallidusCloud Investor Relations".
  3. ↑ "Financial Statements for Callidus Software, Inc.". Nasdaq. Retrieved September 15, 2016.
  4. ↑ http://blog.stevieawards.com/blog/calliduscloud-wins-grand-stevie-award-for-organization-of-the-year-in-2015-american-business-awards
  5. ↑ "CallidusCloud 2014 Annual Report".
  6. ↑ "Company Profile: Callidus Software Inc (CALD.O)". Thomson Reuters. Retrieved August 11, 2013.
  7. ↑ "CALLIDUS SOFTWARE INC (CALD) IPO". Nasdaq. November 20, 2003. Retrieved August 11, 2013.
  8. ↑ "Sales Performance Management Software Maker Callidus Buys ForceLogix For $3.75M". TechCrunch. 2010-12-24. Retrieved 2013-08-11.
  9. ↑ "Callidus Software Acquires Salesforce Assessments" (Press release). Marketwire. 2011-03-28. Retrieved 2013-08-12.
  10. ↑ "Callidus Software Acquires iCentera" (Press release). 2011-07-06. Retrieved 2013-08-12.
  11. ↑ "Callidus Software Acquires Award-Winning Rapid Intake (Press Release)". Reuters. 2011-09-08. Retrieved 2013-08-12.
  12. ↑ "CallidusCloud Acquires Marketing Automation SaaS LeadFormix For $9 Million Cash". TechCrunch. 2012-01-03. Retrieved 2013-08-12.
  13. ↑ "CallidusCloud Acquires 6FigureJobs" (Press release). 2012-05-07. Retrieved 2013-08-12.
  14. ↑ "CallidusCloud Acquires LeadRocket, Bringing the Power of Modern Marketing to Sales Professionals" (Press release). 2014-02-05. Retrieved 2014-02-10.
  15. ↑ "CallidusCloud Acquires UK-Based Clicktools, Adds Enterprise Survey and CRM Integration Capability to the Award-Winning Lead To Money Suite" (Press release). 2014-09-16. Retrieved 2014-10-01.
  16. ↑ "CallidusCloud Expands Learning and Compliance Solutions for Healthcare Insurance with Acquisition of BridgeFront" (Press release). 2015-07-21. Retrieved 2015-07-23.
  17. ↑ http://www.reuters.com/article/idUSFWN19G0HH
  18. ↑ http://www.marketwired.com/press-release/-2173461.htm
  19. ↑ http://www.calliduscloud.com/about-us/investor-relations/annual-reports/
  20. ↑ http://seekingalpha.com/article/3881376-callidus-softwares-cald-ceo-leslie-stretch-q4-2015-results-earnings-call-transcript
  21. ↑ "What is Lead to Money?". Retrieved 2013-11-08.
  22. ↑ "WHAT IS "SALES ENABLEMENT" AND HOW DID FORRESTER GO ABOUT DEFINING IT?". Forrester. 2010-08-14. Retrieved 2013-08-12.
  23. ↑ need reference
  24. ↑ http://blog.stevieawards.com/blog/calliduscloud-wins-grand-stevie-award-for-organization-of-the-year-in-2015-american-business-awards
  25. ↑ "CallidusCloud Positioned as a Leader in Gartner's 2016 Magic Quadrant for Sales Performance Management" (Press release). 2016-01-25. Retrieved 2016-02-19.
  26. ↑ "CallidusCloud Wins Stevie Award at 12th annual International Business Awards". 2015-10-30. Retrieved 2015-12-10.
  27. ↑ "CallidusCloud Has Midas Touch in the 2015 International Business Awards" (Press release). 2015-08-13. Retrieved 2015-12-10.
  28. ↑ "Callidus Software wins a Stevie Award at The 2015 American Business Awards". 2015-09-11. Retrieved 2015-12-10.
  29. ↑ "CallidusCloud Positioned as a Leader in the 2015 Gartner Magic Quadrant for Sales Performance Management" (Press release). 2015-01-08. Retrieved 2015-12-10.
  30. ↑ "CallidusCloud Turns Lead to Money Into Gold in the 2014 International Business Awards" (Press release). 2014-08-19. Retrieved 2014-11-11.
  31. ↑ "Stevie Award Winners in The 2014 American Business Awards". 2014-09-13. Retrieved 2014-11-11.
  32. ↑ "CallidusCloud: Automating Sales and Marketing Productivity to Fuel Growth" (Press release). Retrieved 2014-11-11.
  33. ↑ "Top 100 Most Promising Big Data Companies". Retrieved 2014-11-11.
  34. ↑ "CallidusCloud Positioned as Leader in Magic Quadrant for Sales Performance Management" (Press release). 2013-09-09. Retrieved 2013-10-09.
  35. ↑ "CallidusCloud Scoops Ten American Business Awards" (Press release). 2013-09-19. Retrieved 2013-10-09.
  36. ↑ "Stevie Awards". Retrieved 2013-10-16.
  37. ↑ "CallidusCloud Scoops Wins 6 Times in 2012 American Business Awards" (Press release). 2012-09-24. Retrieved 2013-10-09.
  38. ↑ "2012 CODiE Finalists". Retrieved 2013-10-09.
  39. ↑ "2011 CODiE Finalists". Retrieved 2013-10-09.

External links

This article is issued from Wikipedia - version of the 11/14/2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.